Case #1

Case Abstract

Truss Right is a fictional company that has recently posted an opening for a new job position. This case provides a website with background information and a detailed job description that would be seen posted on a job search engine. Students working through this case study will learn to assess a company’s job description, develop a professional profile, and write a resume and cover letter for a particular audience.

Keywords: Resume, Cover Letter, Website Analysis, Industry Research, Professional Profile, and Job Search.

Teaching Goals

The goal of this case is to teach students how to analyze a business’ job advertisement and teach them to write a resume and cover letter.

Learning Objective

Students will learn to:

  • Evaluate a job advertisement and company
  • Write a resume and cover letter
  • Develop or revise their professional profile
  • Highlight their skills to a specific audience

Possible Deliverables

  • Resume
  • Cover Letter
  • LinkedIn Profile
  • Personal Website
  • Begin ePortfolio site (for communication intensive programs)


This case places students in a situation that will help them engage in higher-level critical thinking by analyzing the context and audience of a fictional situation that will influence specific rhetorical choices that should be made in their writing. Students will understand how to adapt their writing for different situations.